The Laboratory for Quantitative Experience Design (QED Lab) is an interdisciplinary research group at the University of Utah. We build human-centered artificial intelligence systems in search of invariant properties of experience design: precise relationships that exist between an inner environment (a person’s cognitive states), interface (narrative & game discourse) and outer environment (virtual worlds).
These properties are the foundation of products, processes, and tools that we build to empower potential end-users to imagine, reflect on, and create experiences for others.
The QED Lab is affiliated with the School of Computing and the Entertainment Arts & Engineering Program.
QED Lab Director Invited to Panel on Prospective Cognition and Narrative
New Paper: Desiderata for a Computational Model of Human Online Narrative Sensemaking
QED Lab Director presents "AI Literacy" talk at Salt Lake Oasis
Jennifer Nelson selected for University of Utah's UROP Program